For example, if one of your products or services yields a significantly higher ROI or conversion rate, you can focus SEO efforts on that product or service by building more links to its corresponding page URL on your website. Google wants to retain its reputation as a quality search engine …

We're lucky to have helped websites acquire over 10,000 links over the last 2 years - we also have access to the organic traffic data of them. Now the majority of people use their mobile devices for assessing the internet and not the desktop. Optimizing for niche keywords helps to …

Backlinks are absolutely key to boosting your site's position in search engines, moving you from page 50 to page 5, from page 5 to page 1. But why? Well, according to most search engines, a site that is being talked about and recommended a lot online must be doing so …

Ultimately, SEO done correctly can land your website on the first page of the SERP's (Search Engine Results Pages), and that is always the goal behind SEO. Why? Because most people doing web searches will not look past the first, and sometimes the second, results page when they've done a …

After examining the big players, you learned about the different types of search engines, including first tier, second tier, regional, topical (vertical), web spider (based), meta, and hybrid search engines. Do you want web spiders crawling this page? To be able to write comfortably for different industries can take a …