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A Google algorithm change was implemented in January 2012, which penalized websites with too many banner ads "above the fold" ("Top Heavy"). Here?s the truth of it, there are so many different areas you can specialize in. I couldn't begin to think I could afford a wonderful rocking horse …

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How to learn about keywords in a few hours

Instead of looking at it in a bad way, consider turning this as a positive experience. Updating the design and structure of your site from time to time is a requirement of the age of online marketing. Back then, there were only a few hundred websites, so the process was …

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Takeaway tips for analysis

On-site optimization is all about publishing awesome stuff in the first place. Search engine indexing is not an entirely automated process. Link building is still extremely important. I'm not a big fan of manufactured goods. I prefer simple things like a super antique rocking horse for sale . If you're looking …

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Repurpose old SEO

Marketers use humor in advertising because people like to laugh. Remember, Google is looking at your pages as a machine, and it's a straight code and copy read. Typically, part of the answer is by targeting less popular keywords. As I walked into the room, I saw a beautiful antique …

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Proof That citations Is Exactly What You Are Looking For

Narrow down your focus - and you'll avoid low conversion rates. While there are lots of ways people can get off track with search engine optimization, here are a few very common issues I see. The good news is each item can be avoided. The clearer the picture you have at …

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The broken link-building method aided by keyword research

When determining the value of a keyword topic it's important to understand what it will take to drive traffic for that keyword. Typically, I only use JPEGs for bigger, more visual images taken by a true photographer. But, for my daily use, PNG is the way to go. Longer content …

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